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UX For Email

UX For Email

Bonus material: How to design the perfect email [Infographic] UX design is a buzzword in the world of graphic design. In short, it requires a designer to look at each design touchpoint as part of the user journey to ensure it’s relevant and consistent. When you...
Email Accessibility

Email Accessibility

Bonus material: Email design review [PDF] by John Thies CEO, Email on Acid Interest in email accessibility has been growing in recent years, and we’re starting to see more email developers and marketers creating emails with accessible best practices in mind. In a...
Mobile-First Design

Mobile-First Design

Bonus material: The future of email [PDF] Studies vary, but it’s fair to say that the pendulum from mainly desktop to mobile readership is firmly leaning towards the latter. I predict this to continue to grow, slowly, but steadily over the years to come. With this in...
Email Design Trends

Email Design Trends

Bonus material: Email design review [PDF] There’s been a shift from lengthy, multi-column, ‘busy’ looking emails to a more stripped back, simple design. In a similar approach to one-page websites, I’ve seen a lot of emails reduced to one column, allowing the content...