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Email Copywriting 101

Email Copywriting 101

Email is the most common method of communication for many people. Based on research gathered by ConstantContact, professionals dedicate an average of 13 hours each week towards checking their inboxes and 68% of smartphone users use their devices for checking emails....
How to write great email copy

How to write great email copy

Bonus material: 58 copy/paste email CTAs [swipe file] Email marketing is a great way to reach your prospective customers and those who are at the point of purchasing your product or service. Writing great email copy may be the difference between a successful email...
Copy/paste subject line formulas

Copy/paste subject line formulas

Bonus material: 683 copy/paste email subject lines [swipe files] Stumped? We’ve all been there. What do I write? Logically, you need to think of this stuff BEFORE you’ve created your email. The subject line needs to be your call-to-arms, your dangling...
Friendly from names

Friendly from names

Bonus material: How to increase email open rates [infographic] Scan over your inbox and check for friendly from names, friendly email addresses and just a touch of personality. You’ll probably find that there are only a few companies that have given their email its...