Email resends are a super secret way of increasing more opens from one campaign. The concept is simple – a few days after the first campaign has been sent, we will resend the campaign to the people who didn’t open the campaign, giving you a second chance to get more opens!
To order a resend, select the ‘resend to non-openers’ option in the campaign brief popup.
You can also select a date and time you want the resend to go out on.
Fear not, you can leave all of this stuff to us. It’s all part of the campaign managed service we offer, and part of your campaign managers job to suggest topics for your campaigns and optional extras (we call powerups).