Email marketing and social media
You can’t ignore social media. They make your customers more engaged. But…
Remember that you don’t own social media. What does it mean? You don’t own the database of your fans on Facebook and followers on Twitter.
How to collect their emails and get control:
- 17 Ways to Integrate Facebook and Email Marketing | Convince and Convert
- 5 Examples of Email Marketing and Social Media Intergration Done Correctly | Zettasphere
A few examples: