Super simple ways to grow your list

by | Jul 5, 2015

Mailchimp experts, email marketing agency

I have bad news.

Your email list naturally degrades by about 22.5% every year. People change email addresses as they move from one company to another. They unsubscribe.They don’t really use the email or misspelled it while subscribing.

You should constantly grow your email list to make up for this loss.

Ran out of ideas how to grow it? Here are 3 creative and super simple ways to help you.

#1. Your email signature

Add a very simple call to action to your email signature that tells people why they should sign up for your list. Then, link it to your sign up form.

The text can say “Sign up for our newsletter”, “Join our email list” or something more original.

Like Noah Kagan from Sumo.me does:

Tempted to press the link? This is exactly how you want your readers to feel. Give them a reason to do so.

#2. About Page

About Page is the most overlooked page for conversions.

If someone visits About Page, he/she are certainly interested in your company/product and would like to know more. Offer to join the email list.

You may include the webform in the middle of the page and then at the end.

#3. Top Blog Posts

Go to Google Analytics to find out which blog posts are the most visited.

Create a free giveaway for every blog post. Something simple. Pdf of the blog post. Checklist. Transcript. Video. Something that gives value and is connected with the blog posts.

And then ask for an email. In the middle of the blog post and at the end of it.