Copywriting

Our Services

Effective email copy, designed for results

Email success is usually judged on open and click rates, and the key to increasing these metrics lie in the copy. Open rates are normally dependent on the effectiveness of the subject line and sub-header, whereas the click rates are affected by the calls-to-action within the copy.

Powerful subject lines

So, you’ve built a great looking email, you’ve got an engaged list of subscribers, but wait… no-one opened the email! Often overlooked and considered an afterthought, subject lines are one of the key elements in boosting open rates, and with over 10 years experience… we can help you.

Content is king

So, you’ve built a great looking email, you’ve got an engaged list of subscribers, but wait… no-one opened the email! Often overlooked and considered an afterthought, subject lines are one of the key elements in boosting open rates, and with over 10 years experience… we can help you.

Calls to action

Key to email content is a call to action, sometimes a big shiny button, sometimes the use of hyperlinks throughout the text, but an email without a clear call to action simply won’t have an impact. MailNinja understand this and design the main content of an email around boosting click-throughs.

Personalisation

We can use MailChimp’s Merge Tags to embed subscriber content into your emails, such as their name. Or perhaps you have subscribers in other countries? We can embed multiple language content that only displays to subscribers in different countries.

We’re here for you, let’s talk…